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Brief

Approached by The Royal Mint to produce a Motion Graphics Animation to promote the launch of the upcoming Paddington Bear commemorative coin.  We weren’t able to show Paddington himself due to licensing restrictions, however had a selection of Official Paddington assets available to utilise in our designs.

What we did

Working with the client we developed an idea of Paddington travelling from London to a visit at The Royal Mint Experience.  The journey would be depicted through a custom map that we designed in line with the Paddington brand and would utilise assets giving little clues to the bear himself.

 

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