Be Dog Kind
Brief
Produce an animation for the RSPCA focused on informing the general public about challenges dog owners are seeing as a result of COVID-19 lockdowns. Tips for how to help train dogs to be happy alone in their home and directing them to other useful information to prepare for the changes as things get back to normal.
What we did
To depict the issue well we wanted to take the viewer on a bit more of a journey, seeing things from the dogs perspective. Running through a number of styles for the project, the client liked this gentle approach with a hand sketched feel and look. We developed the script and carefully planned and storyboarded, before going into full animation and post-production.